the importance of home staging cannot be overstated!
Whether it is simply decluttering and rearranging your existing items and replacing a few things here and there or totally furnishing an empty home, preparing properly makes a HUGE difference in how buyers will perceive your property. (Luckily, I happen to include this service with all of my listings so call me and don’t worry about a thing!)
First, let’s take a look at a property downtown that I listed late last year. This condo, featuring the most jaw-dropping vista of Sarasota that I have literally ever seen, is located in The VUE building. At that time almost no one had moved in yet and all of the other condos available for resale were being shown unfurnished and, rather than feeling chic and modern, the result was kind of cold and echoey. I knew something had to be done to set mine apart so I suggested staging - in this case even including installing some fixtures such as lights and mirrors - and the seller was game and left me to it (so fun!).
The staging here softened the starkness of the very clean lines that the newer buildings downtown feature and also made it feel finished and ready to occupy. These were delivered in a state where some, shall we say…“customization” was needed (read: bare lightbulbs in the most minimal socket-type fixture imaginable, no bathroom mirrors, etc.) and installing these few items didn’t cost much but made the condo feel more like a beautiful place to live and less like, oohhhh, a construction site! This one sold went to contract in just nine days, a record that still stands as the fastest resale to date in the building.
Second, it is easier for buyers to picture themselves in a home if the spaces are defined and, with the love of open floor plans we currently have, this can be tough without furnishings to indicate what area has what function. Also, even though it is counterintuitive, spaces usually feel larger when they have furniture. Here are a few examples where this is definitely the case:
Staging by yours truly ;-)
And staging is not just for inside…
Fresh color choices and a few outdoor accessories like wreaths and planters say “someone cares about this house and keeps it up nicely!”
Better photo lighting helped too, but the aquamarine door and planter just feel way more modern and manicured. We also added a fresh doormat that isn’t quite visible in the photo.
LOVE this bright blue! It picked up this ho-hum porch and made the approach to the home feel so much happier. (And, yes, I paint…)
If you are considering (or even considering considering!) selling your home, starting to make small changes while you are still living there could be a benefit both to you - you get to enjoy them too! - and to a future buyer. If you ever want my two cents, you know where to find me so please call anytime!